Atangerinedesign combines artistry and strength, creating high-fashion gowns that reflect the founder’s battle with breast cancer, resilience, and love for life.
When Lejda Troci was diagnosed with breast cancer, she faced an overwhelming challenge. Rather than succumbing to the harsh realities of her treatment, she found inspiration in one of her greatest joys: fashion. As the founder of Atangerinedesign, known for its intricate silk gowns adorned with delicate hand embroidery, Lejda infused each design with personal meaning and strength.
Before her diagnosis, Lejda had already established herself in the fashion world, participating in prestigious events like New York Fashion Week, Milan Fashion Week, and Palm Beach Florida Fashion Week. These accomplishments were defining moments in her career, symbolizing her passion for design and her determination to succeed.
Her journey wasn’t simply about surviving cancer, it was about thriving in spite of it, showcasing the power of perseverance, passion, and hope. “Every design, every gown, every embroidered detail holds a piece of my journey,” Lejda shares. “It’s a reflection of my pain, my strength, and my love for fashion. It’s about showing my daughter that giving up is never an option.”
Atangerinedesign isn’t just another high-end fashion brand. It is a testament to Lejda’s resilience and the strength of the human spirit. Her designs, often seen at prestigious events like Paris Fashion Week, are as much about the artistry of silk and thread as they are about storytelling. Each gown is a symbol, a tribute to life, survival, and the quiet victories we all experience.
The Birth of Atangerinedesign
Lejda’s love for fashion began long before her battle with breast cancer. As a child, she was captivated by the world of design, sketching and working with fabric. However, it wasn’t until later in life, during her cancer treatments, that she realized how deeply fashion could connect with her emotions.
Atangerinedesign was born from this realization: fashion could be more than just an aesthetic, it could be an expression of inner strength and resilience. Each piece she creates tells a story, her story, and allows others to see their own stories reflected in the garments.
A Journey Defined by Challenges
The road to establishing Atangerinedesign was far from easy. Alongside her battle with cancer, Lejda faced the typical obstacles every entrepreneur encounters: lack of resources, uncertainty in launching a business, and high expectations. Yet these challenges never deterred her. Instead, they fueled her determination, driving her to pour emotion and experience into every stitch.
Her breakthrough came when she was invited to Paris Fashion Week, a career milestone that represented more than just a professional success. It symbolized her victory over illness and her resolve to push forward no matter the odds. “Being part of Paris Fashion Week was the most defining moment of my life,” Lejda admits. “It was not just a dream realized; it was a message that no matter what life throws at you, you can rise above it.”
What Makes Atangerinedesign Unique
Atangerinedesign stands out in the luxury fashion world not only for its craftsmanship but also for the emotional depth behind each piece. The gowns, tailored with the finest silks and intricate hand embroidery, reflect a fusion of artistry and emotion. This dedication to craft sets the brand apart. While many fashion houses focus on design alone, Atangerinedesign emphasizes the story each gown tells.
“It’s not just about the delicate embroidery or threading, although those details are beautiful,” Lejda says. “The beauty of a piece comes from our soul, our roots, and our inner self.” This philosophy is evident in every collection, with each gown being more than just a fashion statement, it’s a symbol of strength and resilience.
Looking Toward the Future
As Atangerinedesign continues to grow, Lejda remains focused on her mission: to create beautiful, meaningful garments that reflect the strength and journey of every woman who wears them. “Fashion is a reflection of who we are,” she explains. “It’s not just about looking good; it’s about feeling good, knowing that you’re wearing something that embodies your personal story and strength.”
Lejda’s vision for Atangerinedesign is one of growth, both in terms of business success and in spreading a message of hope and perseverance. Her goal is to empower women through her designs and build a community that celebrates strength, beauty, and resilience.
The Atangerinedesign Experience
Every gown from Atangerinedesign tells a story, and that story begins with the woman who wears it. Whether it’s an elegant evening gown or a high tea outfit, each piece is designed to empower and beautify. Lejda’s passion for intricate hand embroidery and silk work ensures that each gown is as unique as the woman it’s made for.
Her designs are not just about fashion, they’re about the story behind the fabric, the message woven into every stitch. They celebrate life’s most significant moments: survival, triumph, and transformation.
Explore the latest collections at www.atangerinedesign.com or follow Atangerinedesign on Instagram and Facebook for more inspiration. Let each design be a testament to your own strength, elegance, and victory.
