Lejla Becirovic Joins Auburn Crest Home Health And Hospice As Director Of Social Services

Trevor Sandoval
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(Photo Courtesy: Brink Studio Twin Falls)

Lejla Becirovic, a distinguished author, artist, and social worker, has officially joined Auburn Crest Home Health and Hospice, marking a transformative chapter in her career and for the agency located in Twin Falls, Idaho. A visionary who has successfully navigated the spheres of healthcare, education, and the arts, Becirovic’s arrival signifies a profound commitment to enhancing the standards of hospice care through innovation, compassion, and holistic practices.

Becirovic’s career began with humble roots, but her perseverance and passion propelled her to international acclaim. As a Bosnian refugee who fled war-torn Bosnia in the early 1990s, her life story is a testament to resilience. Her critically acclaimed book, Beyond Borders: Story of War, Love and Loss, narrates her journey through adversity, loss, and ultimate triumph, offering hope to those grappling with profound grief.

Her substantial contributions to healthcare social work have earned her prestigious recognitions, including two National Hospice Hero Awards in 2018 and 2019, and Home Town Hero Award in 2022. Notably, her advocacy and commitment to culturally informed patient care approaches garnered recognition from U.S. Presidents, underscoring her influence in advancing compassionate care standards across the healthcare industry.

Recently honored with a Global Recognition Award for her extraordinary work with seniors and her innovative methods in hospice care, Becirovic’s approach combines professional expertise with genuine empathy. Her strategies resonate deeply within the healthcare community, serving as a blueprint for future advancements in patient care.

Her transition to Auburn Crest Home Health and Hospice aligns with a shared vision that values sacred human connections at the end of life. What an honor it is for me to join a team of professionals who are so incredibly compassionate, focused on sacredness of human connection at the end of life. Honestly, for me it is quite refreshing to see, and I cannot be happier to have made this decision to join Auburn Crest. Management and staff at this agency have embraced me with both arms open, excited for the programs I am bringing with me, said Becirovic. She further emphasized that the care model at Auburn Crest is unparalleled to what she has experienced before, and expressed her eagerness to elevate hospice care to unprecedented heights.

Throughout her two-decade-long career in social work, Becirovic has approached end-of-life care not merely as a profession but as a profound calling. She believes that the transition at the end of life is sacred, offering opportunities for deep personal reflection and growth. Her philosophy at Auburn Crest focuses on integrating medical care with emotional, relational, and spiritual support, ensuring that patients’ final journeys are approached with dignity and compassion.

Auburn Crest is all about focusing on the best quality of life for patients, for however long they have, and the belief that managing symptoms is just as important as ensuring a patients emotional and spiritual health. To us our patients are not merely numbers but cherished individuals whose lives are honored with compassion, dignity and personalized care every step of the way, Becirovic explained. This holistic philosophy ensures that patients experience comprehensive support that acknowledges the entirety of their humanity.

Becirovic’s approach emphasizes the importance of relationships—with oneself, with a higher power, and with loved ones. Compassionate care at Auburn Crest, supported by studies indicating an 80% increase in patient satisfaction with such methods, demonstrates the effectiveness of integrating emotional and spiritual well-being into healthcare.

Her innovative spirit has also led to the implementation of pioneering programs within hospice care. Among these initiatives is the introduction of sound therapy tailored for seniors and patients in the active dying phase. This program, linked to a 65% reduction in anxiety according to recent studies, showcases how calming auditory experiences can significantly enhance the emotional well-being of patients nearing the end of life. “Auburn Crest is the only Hospice agency currently utilizing this type of program, and this certainly takes us apart from any other agency locally or nationally” Becirovic said.

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Additionally, Becirovic’s hand mold initiative has gained national attention. By creating tangible keepsakes, families can preserve memories of their loved ones, fostering emotional bonds that endure beyond physical separation. “Take a moment and think of a memory that means a lot to you. What would you do if i can capture it for you so that you can hold it in your hands forever. Capturing that sacred moment in time with patients and their loved ones is irreplaceable. These hand molds are something that family members hold long after their loved one is gone,” Becirovic said.  These initiatives not only offer comfort to patients and families but also exemplify the broader humanistic philosophy at the heart of Becirovic’s work. Becirovic is the creator of this program and currently many agencies across United States have fallen in her steps attempting to do the same. 

Joining Auburn Crest has allowed Becirovic to unite her vision with a team equally committed to empathy, dignity, and transformational care. Their collaborative approach ensures that every patient’s journey is honored, building a legacy of compassionate service that will influence future generations of caregivers and healthcare professionals.

Becirovic’s leadership exemplifies the transformative power of combining creative thinking, professional excellence, and deep empathy. Her story is not only one of personal triumph but a broader message about how individuals within healthcare can reshape the future through innovation and compassion.

In a sector often marked by clinical detachment, Lejla Becirovic stands as a reminder that love, creativity, and human connection remain at the heart of true care. Auburn Crest Home Health and Hospice, continues to lead the way in redefining end-of-life care, offering a model grounded in shared humanity and profound respect for every life they touch.

Readers can explore more about Lejla Becirovic’s ongoing work and projects through her website lejlabecirovic.com  Artbylejla Instagram, Beyondbordersbook Instagram, Lejla Becirovic Facebook, Beyond Borders Book Official Site Facebook, and Art by Lejla Facebook. You may also get her book here.

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Good Morning US Contributor

Trevor Sandoval

Covers health, consumer technology, and entertainment, tracking the stories driving the daily conversation.


This article features partner, contributor, or branded content from a third party. Members of the Good Morning US editorial staff were not involved in the creation of this content. All views and opinions are those of the contributor alone.

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